In 2015, Seth recommended "Anything You Want" by Derek Sivers and said...
Anything You Want is a business book like no other. Derek Sivers built a business a different way, a human way. He did it with no investment and a series of apparently crazy principles. And they work. They worked for him and they might work for you. A brilliant book.
Seth also recommended the book again in 2016 and said:
Books I wish I'd read earlier in my career
What others thought about "Anything You Want"
4.1 rating based on 22,626 ratings (all editions)
You can follow the beaten path and call yourself an entrepreneur or you can blaze your own trail and really be one.
When Derek Sivers started CD Baby, he wasn’t planning on building a major business. He was a successful independent musician who just wanted to sell his CDs online. When no one would help him do it, he set out on his own and built an online store from scratch.
He started in 1998 by helping his friends sell their CDs. In 2000, he hired his first employee. Eight years later, he sold CD Baby for $22 million.
Sivers didn’t need a business plan, and neither do you. You don’t need to think big; in fact, it’s better if you don’t. Start with what you have, care about your customers more than yourself, and run your business like you don’t need the money.
©2011 Derek Sivers (P)2011 Brilliance Audio, Inc.
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