What Seth Godin said about Return on Customer...

Return on Customer by Don Peppers

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Author: Don Peppers
Other books by Don Peppers
ISBN: 1904879349
ASIN: 1904879349
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Category: Marketing
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In 2008, Seth recommended "Return on Customer" by Don Peppers and said...

Working with money (personal and corporate) is an emotional battle first.

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3.6 rating based on 34 ratings (all editions)

ISBN-10: 1904879349
ISBN-13: 9781904879343
Goodreads: 2088755

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