What Seth Godin said about The Master Switch...

The Master Switch by Tim Wu

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Author: Tim Wu
Other books by Tim Wu
ISBN: 0307390993
ASIN: 0307390993
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Category: Non-Fiction
More books Seth recommended in 2011

In 2011, Seth recommended "The Master Switch" by Tim Wu and said...

This one really stuck with me--a top level analysis of how changes in media change the culture and change the structure of industry.

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Seth also recommended the book again in 2017 and said:

Companies with near monopolies (like telecommunications, Google, Fedex, etc.) begin to lose the listening skills they'd developed and instead respond by expressing their power

Source: Link

Seth recommended the book again in 2017 and said:

If you care about the details, it's worth reading this classic from Tim Wu. There's no debate about how we got here, and not even that much debate about where it leads. It's mostly about who has the power to control the access that you and others have to the information and interactivity that drives our lives.

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What others thought about "The Master Switch"

From GoodReads.com

Average Rating:

3.9 rating based on 7,567 ratings (all editions)

ISBN-10: 0307390993
ISBN-13: 9780307390998
Goodreads: 10416731

Author(s):Publisher: Vintage
Published: 11/29/2011

It is easy to forget that every development in the history of the American information industry–from the telephone to radio to film–once existed in an open and chaotic marketplace inhabited by entrepreneurs and utopians, just as the Internet does today. Each of these, however, grew to be dominated by a monopolist or cartel. In this pathbreaking book, Tim Wu asks: will the Internet follow the same fate? Could the Web–the entire flow of American information–come to be ruled by a corporate leviathan in possession of "the master switch"?

Analyzing the strategic maneuvers of today’s great information powers–Apple, Google, and an eerily resurgent AT&T–Wu uncovers a time-honored pattern in which invention begets industry and industry begets empire. He shows how a battle royale for Internet’s future is brewing, and this is one war we dare not tune out

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