In 2008, Seth recommended "New Rules for the New Economy" by Kevin Kelly and said...
Kevin Kelly does the non-fiction version of Snow Crash. Even a decade later, this book informs, provokes and guides.
The thing about the internet pioneers is that most of them weren't just a flash in the pan. Kevin co-founded Wired magazine and continues to be one of the most influential writers online.
It's hard to imagine spending time working online and not understanding what he wrote about here.
Seth also recommended the book again in 2008 and said:
Kevin wrote this a long time ago. It's still true.
Seth recommended the book again in 2013 and said:
You can read this online for free, but if you're serious about understanding the economic and social underpinnings of the connection economy, you need to read, highlight and dogear this book. Any CEO or investor who hasn't read it is committing malpractice.
Finally, Seth recommended the book again in 2016 and said:
Books I wish I'd read earlier in my career
What others thought about "New Rules for the New Economy"
4.0 rating based on 398 ratings (all editions)
Author(s): Publisher: Penguin Books
The classic book on business strategy in the new networked economy-- from the author of the New York Times bestseller The Inevitable
Forget supply and demand. Forget computers. The old rules are broken. Today, communication, not computation, drives change. We are rushing into a world where connectivity is everything, and where old business know-how means nothing. In this new economic order, success flows primarily from understanding networks, and networks have their own rules. In New Rules for the New Economy, Kelly presents ten fundamental principles of the connected economy that invert the traditional wisdom of the industrial world. Succinct and memorable, New Rules explains why these powerful laws are already hardwired into the new economy, and how they play out in all kinds of business--both low and high tech-- all over the world. More than an overview of new economic principles, it prescribes clear and specific strategies for success in the network economy. For any worker, CEO, or middle manager, New Rules is the survival kit for the new economy.