What Seth Godin said about Six Pixels of Separation...

Six Pixels of Separation by Mitch Joel

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Author: Mitch Joel
Other books by Mitch Joel
ISBN: 0446548227
ASIN: 0446548227
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Category: Marketing
More books Seth recommended in 2011

In 2011, Seth recommended "Six Pixels of Separation" by Mitch Joel and said...

Mitch Joel brings it home. Direct and clear advice about how new media changes your brand forever

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Seth also recommended the book again in 2009 and said:

Mitch Joel brings it home. Direct and clear advice about how new media changes your brand forever.

Source: Link

What others thought about "Six Pixels of Separation"

From GoodReads.com

Average Rating:

3.8 rating based on 1,340 ratings (all editions)

ISBN-10: 0446548227
ISBN-13: 9780446548229
Goodreads: 8015081

Author(s):Publisher: Business Plus
Published: 10/12/2010

Through the use of timely case studies and fascinating stories, Six Pixels of Separation offers a complete set of the latest tactics, insights, and tools that will empower you to reach a global audience and consumer base—which, best yet, you can do pretty much for free.

Is it important to be connected? Well, consider this: If Facebook were a country, it would have the sixth largest population in the world.

The truth is, we no longer live in a world of six degrees of separation. In fact, we're now down to only six pixels of separation, which changes everything we know about doing business.

This is the first book to integrate digital marketing, social media, personal branding, and entrepreneurship in a clear, entertaining, and instructive manner that everyone can understand and apply.

Digital marketing expert Mitch Joel unravels this fascinating world of new media-but does so with a brand-new perspective that is driven by compelling results. The smarter entrepreneurs and top executives are leveraging these digital channels to get their voice "out there"-connecting with others, becoming better community citizens, and, ultimately, making strategic business moves that are increasing revenue, awareness, and overall success in the marketplace—without the support of traditional mass media.

Everyone is connected. Isn't it time for you and your company to connect to everyone?

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