In 2018, Seth recommended "The Psychology of Selling" by Brian Tracy and said...
There's no such thing as a born salesperson.
What there are… are people with empathy and learned charisma who choose to work hard.
If you show up and show up and show up, and care enough to learn to connect, you will have a skill for life.
It takes a while, but it’s learnable. (This) will help you learn the long-game, the generous long game.
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Other books recommended by Seth in this category include:
What others thought about "The Psychology of Selling"
4.2 rating based on 3,890 ratings (all editions)
Author(s): Publisher: HarperCollins Leadership
Double and triple your sales—in any market.
The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before.
It’s a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.