Business culture books recommended by Seth Godin.
Culture provides the bridge between childish, naive instincts to only do what feels good now, to only help ourselves and maybe our kids. Culture makes it too socially expensive to brag about not giving money to charity or, to pick an absurd example, to kill the infirm and the less fortunate. We reduce sociopathic behavior by establishing norms and rewarding those that contribute while shunning and punishing those that don’t.
Marketers have a huge role in this, because we are the amplified culture creators. When we sell people on quick satisfaction now, is it any wonder that people buy it?
Three New People by Brian Miller
"Magician and speaker Brian Miller helps us think differently about human engagement in Three New People." Read more
Category: Culture
Buy on AmazonThe Excellence Dividend by Tom Peters
"Books worth reading. The Excellence Dividend is classic Tom on every page." Read more
Category: Culture
Buy on AmazonThe Peter Principle by Laurence J. Peter
"Dr. Laurence Peter understood the promise and peril of bureaucracy better than most. Fifty years ago, he wrote, "managers rise to the level of their incompetence." The Peter Principle states that if you do a good job, you get promoted, until you reach a job where you're incompetent, and there you stay... meaning that sooner or later, the entire organization is filled with incompetent people stuck in their slot." Read more
Category: Culture
Buy on AmazonValve Company Handbook by Valve
"The post-industrial method of management" Read more
Category: Culture
Buy on AmazonWhat to Do When it’s Your Turn by Seth Godin
"I wrote, designed and self-published this book as a tool for teams, for colleagues and for friends." Read more
Category: Culture
Buy on AmazonThe Tom Peters Seminar by Tom Peters
"The times are still crazy" Read more
Category: Culture
Buy on AmazonThe Big Moo by Seth Godin
"All for charity. Includes original work from Malcolm Gladwell, Tom Peters and Promise Phelon." Read more
Category: Culture
Buy on AmazonSimply Brilliant by William Taylor
"Bill Taylor will help you manage your organization's future" Read more
Category: Culture
Buy on Amazon