Seth Godin recommended the following books in the year 2016
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Guerrilla Marketing to Heal the World by Jay Conrad Levinson
"Like all of the best Guerrilla Marketing books, this one is powerful, direct and simple. Unlike the other ones, this book also heals our communities, fortifies the planet and helps you build an enterprise for the long haul. Just in time." Read more
Category: Social
Buy on Amazon -
Walk in their Shoes by Jim Ziolkowski
"This is what happens when people step up, keep their promises and make things happen." Read more
Category: Social
Buy on Amazon -
What Does It Sound Like When You Change Your Mind by Seth Godin
"An 800 page collection of some of Seth's work from the last four years. It includes blog posts, ebooks and rarities" Read more
Category: Marketing
Buy on Amazon -
Whiplash by Joi Ito
"Joi's the head of MIT's Media Lab and an extraordinary thinker. Jeff brings the ideas and the lessons of the Lab to life. This is a big think, well worth a deep dive." Read more
Category: Innovation
Buy on Amazon -
Why David Sometimes Wins by Marshall Ganz
"A book I wish I'd read earlier in my career" Read more
Category: Leadership
Buy on Amazon -
The Shipwrecked Mind by Mark Lilla
"A book I wish I'd read earlier in my career" Read more
Category: Social
Buy on Amazon -
The Windup Girl by Paolo Bacigalupi
"chock full of images and ideas that will stick with you for months." Read more
Category: Fiction
Buy on Amazon -
The Only Investment Guide You’ll Ever Need by Andrew Tobias
"Almost no one knows how to think about money and investing. Squadrons of people will try to confuse you and rip you off. Many will bore you. But Andrew Tobias has written a book that might just change your net worth. His advice is simple: spending less is even more valuable than earning more. He is also a gifted writer, funny and dead on correct in his analysis. Highly recommended." Read more
Category: Economics
Buy on Amazon -
The Goal by Eliyahu M. Goldratt
"A book I wish I'd read earlier in my career" Read more
Category: Entrepreneurship
Buy on Amazon -
The Inevitable by Kevin Kelly
"Kevin Kelly is the most erudite, original and prophetic futurist of our time. If you've ever picked up a copy of Wired, he's had an impact on your life. If you hope to be working, producing value or merely alive in ten years, his new book is essential. It might take you an hour or two to read certain pagesÑif you're smart enough to take notes and brainstorm as you go." Read more
Category: Non-Fiction
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The Knowledge by Steve Pressfield
"Steve Pressfield's new book, is put together like a Swiss watch. Every single word, every scene... it's a master class in what it means to get out of your own way and write a book that works. I am walking around the house, unable to put it down." Read more
Category: Fiction
Buy on Amazon -
The Book of Est by Luke Rhinehart
"A book I wish I'd read earlier in my career" Read more
Category: Purpose
Buy on Amazon -
Simply Brilliant by William Taylor
"Bill Taylor will help you manage your organization's future" Read more
Category: Culture
Buy on Amazon -
Start Here Now by Susan Piver
"A book I wish I'd read earlier in my career" Read more
Category: Spirituality
Buy on Amazon -
Start with Why by Simon Sinek
"A book I wish I'd read earlier in my career" Read more
Category: Branding
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Pattern Recognition by William Gibson
"Chock full of images and ideas that will stick with you for months." Read more
Category: Fiction
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Persuadable by Al Pittampalli
"A book I wish I'd read earlier in my career" Read more
Category: Leadership
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Pivot by Jenny Blake
"Jenny Blake wants to help you manage your career." Read more
Category: Purpose
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Misbehaving by Richard H. Thaler
"A book I wish I'd read earlier in my career" Read more
Category: Non-Fiction
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Illuminate by Nancy Duarte
"Nancy Duarte will help you think differently about the way you communicate." Read more
Category: Leadership
Buy on Amazon -
Just Kids by Patti Smith
"The single best Audiobook ever recorded" Read more
Category: Non-Fiction
Buy on Amazon -
Leap First by Seth Godin
"It always feels too soon to leap. But you have to. Because that's the moment between you and remarkable. I hope this helps you return to that edge. And then, to leap." Read more
Category: Purpose
Buy on Amazon -
Fail, Fail Again, Fail Better by Pema Chdrn
"A book I wish I'd read earlier in my career" Read more
Category: Spirituality
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Gdel, Escher, Bach by Douglas Hofstadter
"In the last week, I discovered that at least two of my smart friends hadn't read Godel, Escher, Bach. They have now. You should too." Read more
Category: Non-Fiction
Buy on Amazon -
HBR’s 10 Must Reads on Strategic Marketing by Clayton M. Christensen
"A book I wish I'd read earlier in my career" Read more
Category: Marketing
Buy on Amazon -
Debt by David Graeber
"The most fascinating book I've read all year is Debt" Read more
Category: Economics
Buy on Amazon -
Don’t Make Me Think, Revisited by Steve Krug
"A book I wish I'd read earlier in my career" Read more
Category: Psychology
Buy on Amazon -
Before & After by John McWade
"A book I wish I'd read earlier in my career" Read more
Category: Design
Buy on Amazon -
Bizarro Heroes by Dan Piraro
"A book I wish I'd read earlier in my career" Read more
Category: Fiction
Buy on Amazon -
Body of Work by Pamela Slim
"A book I wish I'd read earlier in my career" Read more
Category: Purpose
Buy on Amazon





























